Adam joined East Midlands as Commercial Director in September 2025, where he oversees commercial relationships across aviation, including cargo, terminal operations, and carparking. With a strategic focus on driving growth and enhancing operational value, Adam plays a key role in positioning East Midlands as a leading hub for both passenger and freight activity.

Adam joined MAG in 2023 as Head of Strategy where he was accountable for developing MAG’s25-year business strategy and development of the group's aviation analysis suite.

He brings with him a wealth of experience from British Airways, where he most recently served as Network Planning and Scheduling Manager for Heathrow short haul. His background spans network development, commercial strategy, and operational planning, giving him a unique perspective on the evolving dynamics of UK aviation.